UConn Student Television

2025

As Chief Marketing Officer for UCTV, I directed the organization’s social media and website, creating visually engaging, trend-driven content while leading the marketing team. My work spans DIML videos, TikTok trends, monthly and event recaps, promo campaigns, and creative content — all designed to showcase UCTV’s creativity, energy, and community online

View Full UCTV Short-Form Video Archive (Gondola)

Explore the complete UCTV short-form archive, featuring standout videos, recaps, trend content, and creative projects — a collection that highlights storytelling, social media strategy, and visual creativity.

Developed promotional videos using trending sounds and creative concepts, like this ‘What’s in My Bag’ feature, to highlight the brand new merch I designed engage audiences with visually appealing, shareable content

Part of a student-perspective DIML video series, giving behind-the-scenes insight into life at UCTV. This example features me as Chief Marketing Officer, showcasing a typical day managing content, projects, and creative campaigns.

Produced monthly and event recap videos, including the 2024 year-end recap, combining footage from projects, events, and team contributions. These videos highlight accomplishments, projects, and UCTV’s community impact while engaging viewers across platforms

Created trend-driven TikToks and Reels to connect with audiences and keep UCTV visible on social media. This example features a trend with a beloved team member, reaching 32K views on Instagram.

Produced playful and creative videos, including animations and seasonal projects like turning the UCTV logo into Halloween characters, showcasing my skills in design, motion graphics, and storytelling while adding personality to the brand.

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